GIS Demonstration: The "G" maps the "I" in a "S"ystem
Consider the 3 parts of a GIS: The "G" is the map. It could be 2D or 3D, or even 4D including a temporal component. It can contain different basemaps and 1 or many layers. The "I" is the Information, or table or spreadsheet, behind the map. The tabular data, along with the topological relationships, are what gives GIS its power. A GIS is not just graphics floating around in cyberspace: It has intelligence that allows you to make wise decisions based upon it. The "S" systems part links the "G" and the "I" together--the map always works with the table, and vice versa.
Consider the example below. Choose a place that is meaningful to you. Enter a latitude, longitude, title, your ranking of the scenery of that place from 1 to 10, a description, and a photo URL for it (if you want to include a photo). You are entering into the "I" part of GIS. Wait a few minutes and that point with the attributes will appear on the ArcGIS Online web map below the spreadsheet.
Spreadsheet into which you can enter the "I" part of GIS.
ArcGIS Online map that is populated from the above spreadsheet.