YOU CAN MAKE A DIFFERENCE

How the purchase of carbon credits will allow you to be a driver of positive impact

The Triple Bottom Line

The High Atlas Foundation can help your company contribute to each goal of the  triple bottom line :

  • People
  • Profit
  • Planet

These goals provide a framework for how these components can help the environment, communities, and even increase their financial performance.

People

The association changed a lot of things in our lives and in our inner capacities

The High Atlas Foundation works to create a better life for many in Morocco.

One group that they work to help through many different  programs  is women. By choosing to partner with HAF, they can continue to develop and expand these programs.

Another group is children, who through initiatives such as  Sami's Project for Youth and Schools , can be given valuable opportunities that will help to shape their future.

Profit

For the  price  of $0.40 USD per tree, you could plant 24 pomegranate trees, creating 1 ton of CO2 being sequestered from the environment. For a small price, you can create a major impact.

 Think about the development of your company’s brand image. You could invest in an organization that is fighting to create sustainable prosperity. Imagine the impact that this could have on your business. To be able to say that you are tackling one of the most defining crises of our lifetime is priceless.

Planet

You can help HAF in creating sustainable change with its goal of planting  10 million trees  by 2025. The trees are located within 11 organic nurseries dispersed throughout 7 provinces.


Positive Business

Positive Business

The University of Michigan's Ross School of Business explains positive business as one that  creates meaningful change for their community, nation, and world.  

Community:

 By planting trees,  HAF can improve Moroccan communities by creating new job opportunities, green spaces, and locations that promote cultural events.

Nation:

 According to the Peace Corps,  red fruit production has increased by 84%. However, a majority of the revenue excluded small farmers. HAF is changing this trend, which will allow Morocco to increase its fruit production in the future.

World:

If your company purchases carbon credits or pomegranates from HAF, you will be able to increase sustainability in a nation, which will in turn lower emissions for the entire world.


How to Get Involved

  • Join as a partner of High Atlas Foundation through purchasing carbon credits or by choosing them as a supplier of pomegranates.
  • HAF's  partners  have already used the opportunity to create an impact. Read president and co-founder of HAF Dr. Yossef Ben- Meir's statement to potential partners of HAF  here .
  •  Donate  today


Why Carbon Credits?

Carbon credits are one way in which a company can strive to meet its sustainability goals.

What are carbon credits? Carbon credits provide a way for individuals or companies to purchase means of removing carbon dioxide from the atmosphere in place of the carbon dioxide that they have emitted.

  • It is a simple first step to lowering your company's carbon footprint.
  • Carbon credits can be implemented quickly, therefore allowing your company to start making an impact as soon as possible.
  • Other companies are already implementing carbon credits, as they recognize its ability to contribute to positive business.
  • Prices are currently low, so there is no time to lose.
  • According to McKinsey, one of the most influential consulting firms, in 2025 the voluntary carbon market may experience an 100 times increase in demand for carbon credits.
  • The McKinsey article also states that the carbon credit industry is worth more than $100 billion


Become a Voice in the Changing Market

Consumers today are looking for products that they can feel good about buying. Whether it stems from buying products that are organic, clean, or eco-friendly, companies that answer this demand will in turn see a larger consumer base.

In 2021, the Economist Intelligence Unit published a  report  that showed an increase of 71% of searches that included sustainable goods since 2016.

Consumers care. Therefore, companies should also care about their commitment to sustainability.

Deloitte, a professional services firm, suggests in a  report  that while each generation has a slightly different focus, there is a shift in demand for products that promote sustainability, but there are steps that companies should take to encourage the consumers. By promoting the positive change that your company is making through purchasing carbon credits and showing that the low cost will not severely impact the prices of goods, consumers will be more drawn to your products.


Establish a Connection with a Trusted Foundation


United Nations Consultative Status

The High Atlas Foundation is using its consultative status to contribute in the mission of reaching the Sustainable Development Goals.

United Nations' Sustainable Development Goals

2022 ECOSOC Partnership Forum

The 2022 ECOSOC Partnership Forum, held by the United Nations' Department of Economic and Social Affairs explained the importance and significance of multi-stakeholders playing a role in multilateralism.

If the world is going to be able to achieve the Sustainable Development Goals, then there must be cooperation between all stakeholders and these stakeholders must be willing to find measures to contribute to the goals.

Learn more about the High Atlas Foundation's experience at the ECOSOC forum  here .

High-level Thematic Debate “Galvanising Momentum for Universal Vaccination”

Sustainable development consists of not only improving the ecosystem, but also improving the quality of life for others in different ways. For example, the high-level debate highlighted the importance of:

  • Goal 3: Good Health and Well-Being: by promoting universal vaccination, the health of the world can be improved significantly.
  • Goal 10: Reduced Inequalities: All citizens throughout the world should have access to vaccinations, which can be achieved by promoting fair distribution.
  • Goal 17: Partnerships for the Goals: In order to achieve not only the goals of universal vaccination, but every goal of sustainable development, all stakeholders must be involved.

Learn more about the High Atlas Foundation's experience at the high-level debate  here .

Virtual Launch of the UN Decade on Ecosystem Restoration in the Near East and North Africa Region

This event highlighted the importance of improving ecosystems plagued by:

  • Water scarcity
  • Climate change
  • Deforestation
  • Desertification
  • Species extinction
  • Environmental degradation

This improvement is possible if we focus the decade of ecosystem restoration on creating sustainable solutions through rethinking how we use our resources efficiently and creating ambitious initiatives with multi-stakeholder support.

HAF's Contribution

Click on the video to the right to hear President Ben-Meir's statement as to how HAF will help to support impact through the SDGs.

United Nations' Sustainable Development Goals